Banyule Youth Services

Banyule Youth Services Creatives For Hire > Resources

10. Building a Web Presence

Building a web presence and social media presence gives you the ability to widen your audience while interacting with customers or people that are interested in your work. A strong web presence gives you the ability to go from thinking locally, to thinking globally.

Using websites to promote your content, such as:

  • Instagram
  • Facebook
  • Soundcloud
  • Twitter
  • Tik Tok
  • YouTube
  • triple j Unearthed

Although there’s a number of social media platforms you can (and sometimes should) be present one, it’s best to gear your efforts towards one or two primary platforms. This reduces the workload and ensures your effort goes where there is most value.

For example, photographers may favour Instagram and Tik Tok as these are visual platforms.

Conversely, it is also valuable for all Calls to Action (CTA – the process of telling people to follow a link or go find out more information) to direct back to your website or primary platform where possible.

Creating a website to be able to sell your product can be achieved through:

  • Squarespace
  • Wix
  • Esty
  • Bandcamp
  • WordPress

Making these links front and centre on your social media platforms and reducing the number of pages your audience has to go through to to find your product makes your process simple and clear. More on this on our Marketing page.

For performers, realising your music on Spotify and Apple Music can be beneficial for your audience. Ditto Music is a music distribution service that allows you to distribute your music for $29 a year and is worth checking them out. Another common and competitively priced option is DistroKid.

Click HERE for more information.

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More Resources To help Research and Plan your Business Idea

01. Statement of Supplier

If you don’t have an Australian Business Number (ABN), you may be eligible to provide a completed Statement by Supplier form along with your invoice

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03. Grants

Grants – also referred to as a bursary – are funds given out by private, public and not-for-profit organisations for a range of purposes. All

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04. Publishing & Licensing

What is music publishing? Music publishing is the management of copyrighted music that gets used commercially. This can be done independently or through utilising the

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05. Rights & Responsibilities

Rights As a business owner, you have the right of decision making for each and every aspect related to your business’ activity and processes. You

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06. Boundaries

Assess your personal boundaries first Seek help Setting boundaries at work may be as simple as seeking advice from managers, mentors, family or other workers

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07. Acting Professionally

Being a professional suggests that someone is qualified and practising in a definable area, having expertise based on a deep level of knowledge, and having

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08. Tax

How tax can impact a person or business Tax is money that is required by the government to be paid on the money you earn.

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09. Copyright

Copyright is a bundle of rights that apply to creative industry professionals in relation to their work (or their ‘Intellectual Property‘). Copyright is free, automatically

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10. Building a Business Plan

An essential part of starting your business is developing your business plan. This will include the operational, financial and marketing aspects of your business. This

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11. Quoting

A Quote is your estimated cost of your work based on the information you have about a project. If a customer accepts your quote, it

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12. Invoicing

Whether you’re providing a service as an individual or as a small business, invoicing is essential. An invoice is a document provided by the person

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13. Payment Options

No one type of payment is best – it will depend on the needs of your business and what your customer’s chosen payments methods are.

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14. Budgeting

Budgeting is the basis for all business success. It helps with both planning and control of the finances of the business. If there is no

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16. Electronic Press Kit (EPK)

Having an informative and professional promo package (commonly known as an Electronic Press Kit or ‘EPK’) can be the thing that sets you apart from

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More Resources To help you Register and Launch your business

01. Tax File Number (TFN)

Creating a Tax File Number (TFN) is easy and it’s free. It identifies you for tax and superannuation purposes with employers and the Australian Taxation

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03. Registering your Business

To make your business official you will need to follow these four steps to register your business. Step One: Create an ABN Step Two: Register

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04. Banking

How to choose and why research is important Although you may already have banking accounts for your own personal banking, if you’re registered as a

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05. Insurance

You will need to consider what insurance you will need if you’re operating as a sole trader or as a business. Without insurance, you may

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06. Busking Permits

Busking permits are necessary for most Local Government Areas, including Banyule City Council and the City of Melbourne. Consent from a parent or legal guardian

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07. Band Agreements

A band agreement states the rules under which band members should act and operate throughout the life of the band. These rules outline band member’s

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08. Branding

Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to said

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09. Marketing

Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products

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11. Royalties

What are Royalties? Music royalties are paid to artists when their music is used by businesses or played live by themselves or others. These royalties

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